We are looking
For Product Owner (AdTech, MarTech). You will be the driving force behind our ads and marketing technology stack, ensuring it aligns with our business goals and delivers exceptional customer experiences.
You’ll be the subject matter expert on platforms like marketing automation, customer data platforms, advertising technology, content automation and other solutions, ensuring these systems work together seamlessly throughout the whole marketing lifecycle with heavy focus on ad spend optimization and automation.
You’ll define the product vision, prioritize features, and collaborate closely with development teams.
This role is ideal for a strategic and technically savvy individual passionate about leveraging technology to optimize marketing performance.
Get ready to
- Define and communicate a clear marketing technology vision and roadmap, aligning with business objectives
- Manage the end-to-end lifecycle of AdTech /MarTech products, focusing on ROI and user adoption
- Gather and translate business requirements into actionable user stories and acceptance criteria
- Prioritize the product backlog based on value, feasibility, and strategic alignment
- Maintain a transparent and refined backlog, facilitating regular refinement sessions
- Act as the primary liaison between media buyers, technical teams, and stakeholders
- Provide regular product updates and address stakeholder concerns
- Provide guidance and support to development teams
- Analyze technology performance metrics and identify optimization opportunities
- Stay informed on industry trends and evaluate their potential impact
We expect you to
- Have proven experience as a Product Owner, ideally in a MarTech or tech-driven environment
- Be an expert in marketing ads technologies and understand how they impact marketing strategy and execution
- Be familiar with Agile methodologies (Scrum, Kanban), driving the product development process efficiently
- Excel at communication and collaboration with diverse teams, understanding business needs and translating them into actionable plans
- Thrive in a fast-paced environment, juggling multiple projects and delivering results with autonomy and efficiency
- Have strong analytical skills, using data to inform decisions and optimize product performance
- Be fluent in Lithuanian and English
Salary
Gross salary range is 4000 – 5060 EUR/month.
Location
This position is based in Vilnius, Lithuania.
