Compared to the US digital health market, which was valued at $81.17 billion in 2023, the European ecosystem is still maturing. However, with venture capitalists injecting a combined capital of $7.1 billion between 2019 and the first quarter of 2024, the landscape is rapidly gaining momentum as investors begin to expand their presence in the region.

Skaitmeninių įgūdžių reikalaujančiose srityse veikiančios įmonės vis dažniau imasi train-to-hire įdarbinimo principo, kuomet samdomi darbuotojai yra ruošiami specialiuose įmonės kursuose. Sveikatos technologijų srities startuolis „Kilo Health“, pasitelkęs į pagalbą „edON“ technologijų ir skaitmeninių įgūdžių akademiją, pradeda taikyti šią praktiką ir ieško būsimų skaitmeninės reklamos specialistų.

„Kilo Health“ toliau didina savo valdomų produktų portfelį. Lietuvių kompanija perima vokiečių sukurtos inovatyvios sveikatingumo aerobikos (angl. fitness) žaidimų programėlės „Tuby“ valdymą.

After the trials and tribulations of the COVID-19 pandemic, the urgent need for digital wellness tools has led to a boom in the telemedicine and HealthTech market. Today, this market continues to expand, and there’s no sign of it stopping yet.

As technology moves forward and the preferences of people change, 2024 seems ready to set new ideas about success. Will creating new digital products be easier? What do startups need to keep in mind?

From building a portfolio of more than 30 products to becoming the second fastest-growing company in Europe, Kilo Health has certainly seen its fair share of success in terms of digital health and wellness. To help others break into this worldwide market, which is projected to reach a volume of $275 billion by 2028, the global giants are encouraging enthusiastic entrepreneurs to join their Co-found Program.